Business leaders should always envision what their company will look like in the long term and build one-, two- and three-year staffing road maps based on projected growth.

This is why having the right CMO (Chief Marketing Officer) on board is crucial.

Monica Chikhani, our CMO, with her vast experience in different industries and her professional skills in various fields, makes her unique in her value to any organization she joins.

She also works closely with all stakeholders and their internal teams to understand the organization’s structure.

Then, she takes a step back, looks at the business from a perspective other than sales (i.e., marketing and business growth), pinpoint any gaps in roles or responsibilities and identifies the skills, experience and strategies needed to grow the company years.