March 2022 - MEC workshop
environmental topics in the news influence the buyer decision

How Environmental Topics Influence Buyer Decisions

Environmental topics in news and advertising definitely influence the decision-making process of many buyers. Doing something good to help the environment is increasingly important to many people. One of the easiest ways we can help the environment without making a special effort is to purchase products that are sustainably produced. Products whose production and use have a minimal impact on…

the future of e-commerce after covid - how to grow?

The Future of E-Commerce After COVID-19 – Success Through Customer Service

The e-commerce boom that occurred when COVID-19 began doesn’t show signs of slowing, even as pandemic restrictions are lifted. The popularity of e-commerce had steadily increased even before the pandemic began. But the rate of growth since 2020 significantly exceeded expectations. Businesses were challenged to rapidly ramp up online offerings, due to demand.   The good news is, the investment…

monica chikhani one of the most admired women leaders in business

Monica Chikhani, The Most Admired Women Leaders in Business, 2022

Tailored digital marketing solutions that serve astute customers and clients with an emphasis on building high-quality relationships will benefit all involved. As Founder & CVO of MECworkshop, a cloud marketing workshop, Monica Chikhani delivers marketing and advertising solutions tailored to the clients’ needs and turns brands, products, audience insights, and strategic thinking into marketing campaigns and experiential marketing. She has over 25 years…

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